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Leveraging diverse data sources for more impactful insights analysis

September 24, 2024/in Competency, ACCESS, MAPS Members Only, Insights, SEARCH BY TOPIC, SEARCH BY TYPE, Business Intelligence & Analytics, Webinars, Digital Trends & Opportunities, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by Jalene Kaiser

The objective is to illustrate how determining the most effective medical or commercial strategy requires measuring what’s happening in the market via a strong insights management process.

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https://medicalaffairs.org/wp-content/uploads/2024/09/Sept20-Webinar-PC.png 642 1690 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2024-09-24 11:21:172025-06-25 14:40:47Leveraging diverse data sources for more impactful insights analysis

The Future of Field Medical Affairs Productivity

June 17, 2024/in Competency, ACCESS, MAPS Members Only, SEARCH BY TOPIC, SEARCH BY TYPE, External Scientific Engagement, Customer Engagement & Scientific Comms, Webinars, Field Medical, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

This webinar discusses the current focus on volume-based metrics as a measure and will also help the participants understand some key considerations around volume-based metrics while redefining the industry thinking on this important topic.

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https://medicalaffairs.org/wp-content/uploads/2024/06/June17-pcmwebinar.png 642 1690 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2024-06-17 12:59:172025-06-25 17:17:52The Future of Field Medical Affairs Productivity

How Do Publications Find Their Audience?

February 2, 2024/in Integrated Scientific Comms Plan & Pubs, ACCESS, MAPS Members Only, Competency, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Webinars, Content Hub, Foundational (Intro Level)/by [email protected]

This webinar explores how we can ensure best practices in journal selection and publication performance.

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https://medicalaffairs.org/wp-content/uploads/2024/02/feb2-pcmwebinar.png 642 1690 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2024-02-02 15:31:452025-07-01 12:45:30How Do Publications Find Their Audience?
Medical Insights

Standards & Guidance: Insights

November 30, 2023/in Competency, Strategy, ACCESS, MAPS Members Only, Standards & Guidance, Insights, SEARCH BY TYPE, Content Hub, Featured/by Travis Hege
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https://medicalaffairs.org/wp-content/uploads/2023/04/Medical-Insights-strategy-1.png 642 1690 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2023-11-30 13:17:302025-06-25 11:20:05Standards & Guidance: Insights
Medical Affairs Mastery: Shaping the Future of MedTech with MAPS

Medical Affairs Mastery: Shaping the Future of MedTech with MAPS

November 29, 2023/in Competency, Strategy, Overview & Vision, ACCESS, MAPS Members Only, SEARCH BY TOPIC, SEARCH BY TYPE, Webinars, Content Hub, Med Tech, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

Join the MAPS Med Tech FAWG as they discuss “Medical Affairs Mastery: Shaping the Future of MedTech with MAPS”!

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https://medicalaffairs.org/wp-content/uploads/2023/11/On-Demand-WordPress-MedTech-Webinar-112923.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-11-29 16:28:562024-04-12 13:57:23Medical Affairs Mastery: Shaping the Future of MedTech with MAPS

Futureproofing the MSL Role as THE Critical Success Factor in KOL Omnichannel Engagement

October 20, 2023/in MAPS Members Only, ACCESS, SEARCH BY TOPIC, SEARCH BY TYPE, Webinars, Field Medical, Foundational (Intro Level), Content Hub/by [email protected]

Join this webinar to learn how MSLs play a crucial role in delivering the latest scientific information to KOLs..

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https://medicalaffairs.org/wp-content/uploads/2023/10/October20-pcmwebinar.png 642 1690 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-10-20 15:34:262025-07-01 13:38:29Futureproofing the MSL Role as THE Critical Success Factor in KOL Omnichannel Engagement
Elevating Medical Education: Fireside Chat with G.A.M.E. and the Alliance Experts

Elevating Medical Education: Fireside Chat with G.A.M.E. and the Alliance Experts

September 13, 2023/in ACCESS, MAPS Members Only, Medical Education of External Stakeholders, SEARCH BY TOPIC, SEARCH BY TYPE, Webinars, External Education, Foundational (Intro Level), Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

In this on-demand webinar, experts from Alliance and G.A.M.E. discuss future-ready Medical Education.

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https://medicalaffairs.org/wp-content/uploads/2023/09/On-Demand-WordPress-EE-Webinar-091323.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2023-09-13 14:32:112024-04-12 12:50:26Elevating Medical Education: Fireside Chat with G.A.M.E. and the Alliance Experts

AI Application in Medical Affairs – Advanced Course

June 9, 2023/in MAPS Members Only, ACCESS, SEARCH BY TOPIC, Digital, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Content Hub, E-Learning Courses/by Jalene Kaiser

AI Application in Medical Affairs – Advanced Course

This course includes

  1. 2 hours of on-demand learning content
  2. Downloadable resources
  3. Access on Mobile
  4. Certificate of Completion

What you will learn?

  1. An Overview of digital transformation underway in Medical Affairs
  2. Modular content creation using artificial intelligence (AI)
  3. The use of AI on medical information query management
  4. AI applications used for medical, legal, and regulatory (MLR) review
  5. AI tools used for personalizing customer interactions
  6. Insight generation using AI

Course description

This comprehensive course is tailored to professionals in the pharmaceutical, biotechnology, and medical device industries who work in Medical Affairs functions. It addresses the impact of technology and automation on Medical Affairs in the post–COVID-19 era, which has been accelerated by the pandemic.

This curriculum delves into the utilization of AI in the creation of personalized content, management of medical queries, and prediction of customer engagement pathways.

Additionally, it examines the use of AI in MLR review processes to allow for a more strategic allocation of resources and highlights current AI applications utilized in MLR reviews.

Furthermore, this curriculum explores the application of AI in personalizing customer interactions and utilizing next-best actions, content affinity, and channel affinity in Medical Affairs interactions, as well as AI’s role in generating insights.

Our on-demand content, which includes animations and rich graphics, is presented in a clear and concise manner, making it easy to understand and apply in real-world scenarios. Upon successful completion of the Certification Quiz, a downloadable version of this curriculum will be made available to users..

Learning activities/assessments: eLearning self-paced modules, knowledge checks, and a brief pre- and post-test

Approximate time to complete the activity: 120 minutes

Prerequisites: The eLearning module “Artificial Intelligence Foundations for Medical Affairs” is highly recommended.

Audience: Intermediate-level content for Medical Affairs professionals who have digital experience

Credits: As an IACET Accredited Provider, Medical Affairs Professional Society offers IACET CEUs for its learning events that comply with the ANSI/IACET Continuing Education and Training Standard. MAPS is authorized by IACET to offer 0.2 CEUs for this program. 

Participants/attendees must complete 100% of the program and receive a minimum of 70% on the post program assessment.

At the conclusion of this online learning activity, participants should be able to:

1. Recall the impact of technology and automation across Medical Affairs in a post-Covid-19 world especially accelerated due to the pandemic

2. Articulate the potential business cases for AI within the Medical Affairs function

3. Describe the use of AI in modular content creation to deliver personalized targeted content

4. Explain how AI can help in the content supply chain and query management

5. Identify how the integration of AI and data sources predicts an ideal customer engagement pathway

6. Explain the need for AI in MLR review to allow reviewers to do more strategic work

7. List a few examples of AI applications in MLR review

8. Explain the role of AI in advanced MI portal search

9. Discuss the importance of conversational AI in customer interactions

10. Describe how AI can help in insight generation

11. List a few use cases of insight generation using AI in Medical Affairs

https://medicalaffairs.org/wp-content/uploads/2023/06/AI-Application.png 321 845 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2023-06-09 08:14:452024-06-07 07:55:48AI Application in Medical Affairs – Advanced Course
Medical Information

Standards & Guidance: Medical Information

March 24, 2023/in ACCESS, MAPS Members Only, Standards & Guidance, Competency, SEARCH BY TYPE, Medical Information, Customer Engagement & Scientific Comms, Content Hub/by Travis Hege
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https://medicalaffairs.org/wp-content/uploads/2023/04/Medinfo.png 642 1690 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2023-03-24 09:34:372025-06-05 13:21:37Standards & Guidance: Medical Information

Standards & Guidance: Scientific Communication Platform

June 16, 2022/in Integrated Scientific Comms Plan & Pubs, ACCESS, MAPS Members Only, Standards & Guidance, Competency, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Content Hub/by Jalene Kaiser
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https://medicalaffairs.org/wp-content/uploads/2023/04/Scientific-Comm-Platforms-1.png 642 1690 Jalene Kaiser https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Jalene Kaiser2022-06-16 19:19:292025-06-05 13:19:19Standards & Guidance: Scientific Communication Platform
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