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Podcast: Stakeholder Expectations in the Evolving Healthcare Landscape

March 15, 2020/in Competency, SEARCH BY TYPE, External Scientific Engagement, Customer Engagement & Scientific Comms, Elevate Podcasts/by Medical Affairs

In this podcast series, panelists discuss the volatile, uncertain, complex and ambiguous (VUCA) environment that necessitates change in culture, leadership and strategy in life sciences companies. Collaboration with stakeholders are more important than ever and the real value lies in the connections between stakeholder groups. Clarity on who future internal and external stakeholders are is important for Medical Affairs functions.

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https://medicalaffairs.org/wp-content/uploads/2020/03/Stakeholders-Healthcare-Landscape.png 642 1690 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2020-03-15 14:33:372025-07-11 17:44:22Podcast: Stakeholder Expectations in the Evolving Healthcare Landscape

Podcast: The Dynamic World of Field Medical: Are you a driver or passenger?

February 28, 2020/in Competency, SEARCH BY TYPE, External Scientific Engagement, Customer Engagement & Scientific Comms, Elevate Podcasts/by Medical Affairs

Change is the only constant in the MSL role. Panelists will prepare attendees by discussing influences on the MSL role, the rationale for emerging Field Medical roles, and key skill sets to ensure success.

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https://medicalaffairs.org/wp-content/uploads/2020/02/Dynamic-World-of-Field-Medical.png 642 1690 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2020-02-28 19:01:252025-07-11 17:48:33Podcast: The Dynamic World of Field Medical: Are you a driver or passenger?
Will Customer Experiences Shape The Future Of Medical Affairs?

Will Customer Experiences Shape The Future Of Medical Affairs?

November 6, 2019/in MAPS Members Only, Competency, External Scientific Engagement, Webinars, Customer Engagement & Scientific Comms, Content Hub, Medical Communications/by Medical Affairs

At the conclusion of this session, participants should better understand digital trends seen within Medical Affairs today as well as be aware of why HCP expectations are changing and how to evolve with them to provide better customer experiences

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https://medicalaffairs.org/wp-content/uploads/2021/04/On-Demand-Webinar-Featured-Images-18.png 321 845 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2019-11-06 10:00:092024-03-06 11:20:57Will Customer Experiences Shape The Future Of Medical Affairs?

Digital Health: The Road Ahead for Medical Affairs

April 20, 2019/in Competency, SEARCH BY TYPE, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Innovate Articles/by Medical Affairs

In “Digital Health: The Road Ahead for Medical Affairs,” CMO and Head of Medical Affairs & Pharmacovigilance at Bayer, Mike Devoy discusses Medical Affairs’ unique understanding of how value can be created and delivered, and the key role it plays in developing the evidence and solutions around that value in collaboration with internal and external partners.

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https://medicalaffairs.org/wp-content/uploads/2019/04/Digital-Health-The-Road-Ahead-for-Medical-Affairs.png 642 1690 Medical Affairs https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Medical Affairs2019-04-20 20:00:102025-07-16 14:19:44Digital Health: The Road Ahead for Medical Affairs
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