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© 2024 Medical Affairs Professional Society (MAPS). All Rights Reserved Worldwide.
Companies are investing more in the analytics and insights capabilities for medical – whether it’s dedicating more resources, building out a center of excellence, or even having Commercial Ops and Analytics people transition to take on that role in Medical. Sophisticated customer tracking systems have accelerated engagement planning, while unique and advanced applications of Real World Data analysis have helped medical organizations better understand clinical unmet needs and identify new opportunities for evidence generation activities. Analytics are increasingly starting to inform business decisions across medical functions and activities. The application of AI to Field Medical insights in combination with other Medical data sources is starting to provide organizations with efficient and effective output that is transforming Medical strategy, innovation and supporting the goal of improving patient outcomes. But across the industry, we’re just scratching the surface of what can be done in Medical advanced analytics.
In this podcast sponsored by Impetus Digital, MAPS speaks about planning and delivering virtual and hybrid events with Impetus Digital Co-Founder and CEO, Natalie Yeadon.
At the conclusion of this session, participants should:
During this interactive session, PwC and 3 industry panelists will discuss how Medical Affairs organizations are utilizing digital platforms and technology to collect, analyze and report on Medical Insights. The presentation will utilize industry benchmarking data, market trends, and practical insight from organizational leaders and panelists.
Objectives:
As Medical Affairs teams we have evolved to become the “natural owners of scientific data across a product’s lifecycle” and are now poised to provide strategic medical direction to our organizations. In this dynamic and conversational webinar, we will review how adaptive connected technology and processes support our mandate to deliver integrated evidence that articulates clear clinical and economic value to improve patient experience and outcomes.
This Webinar will cover:
In this MAPS podcast, we explore the emerging uses of social media in the practice of Medical Affairs including best practices and compliance concerns for Medical Affairs professionals participating in the social media landscape.
COVID-19 has made us rethink the way we interact with and provide education to healthcare stakeholders, and multiple surveys have shown that virtual events will remain in a large capacity after the pandemic. In this webinar, we will explore best practices, benefits of, and barriers to virtualizing events in the life science industry. Among other things, you will learn about the components of impactful virtual events, what aspects organizers and attendees value the most and why, how to track the success of the event in real-time, and the importance of engaging participants before, during, and after the event. Featuring expert industry speakers, viewers will come away with a newfound understanding of the why, what, and how behind virtual events and meetings and how to leverage virtual tools to remain competitive in your field.
1. Identify best practices for virtualizing large events with healthcare stakeholders, including the importance of engaging participants before and after the event
2. Identify key components of virtual events and how to track the success of the event
3. Identify benefits of virtual events for the life sciences industry, attendees, sponsors, and the environment
4. Identify current gaps and barriers to virtual events in the life science sector and discuss what needs to happen for these to become mainstay once in-person gatherings are allowed again
This episode of the MAPS podcast series, Elevate, explores the differing approaches applied in the pharmaceutical and device industries to understand the impact and approach to acquired and internally generated data, analytics, and insights play in delivering value.
In partnership with experts from Open Health and Janssen EMEA, this episode of the MAPS podcast series Elevate details how to position patients as priority in designing and refining internal training.
602 Park Point Drive, Suite 225, Golden, CO 80401 – +1 303.495.2073
© 2024 Medical Affairs Professional Society (MAPS). All Rights Reserved Worldwide.