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How to Use Modular Content & Netflix-Style Content Hubs to Engage HCPs

How to Use Modular Content & Netflix-Style Content Hubs to Engage HCPs

In this podcast, we explore best practices for gathering content (beyond simply creating it yourself!), and making content accessible in modern, personalized platforms.
Beyond Journals: Leveraging the Power of Publication Extenders for Medical Communications

Beyond Journals: Leveraging the Power of Publication Extenders for Medical Communications

This webinar teaches the benefits of a holistic Publication Extender Strategy while sharing practical insights on how to implement one effectively.
Bridging the Gap: Understanding and Implementing Gap Analyses

Bridging the Gap: Understanding and Implementing Gap Analyses

The intent of this webinar is to demonstrate how to conduct gap analyses to identify needs, or deficiencies, within your Medical plan,​ as well as demonstrate how to apply results of gap analyses to effectively address needs.
Rising Stars, Hidden Jewels and Unicorn KOLs - Can We Identify Them and Is It Useful?

Rising Stars, Hidden Jewels and Unicorn KOLs – Can We Identify Them and Is It Useful?

In this podcast, two data specialists discuss the ways in which Medical Affairs professionals can use this data to discover your next generation of researchers, those influencers whose voices are heard on Twitter, and how your KOLs are interacting with others online.
Evidence Generation Standards Guidance Featured

Evidence Generation Standards & Guidance and Templates

This Standard and Guidance is intended to inform learners about the Evidence Generation function, strategic direction, and operations across multiple geographies.
Leadership in Hybrid Customer Engagements

Leadership in Hybrid Customer Engagements

The intent of this webinar is to have a discussion on which strategies are working, and how leading companies are defining success for field medical teams in hybrid engagements.
EC RWE Patient Outcomes

Executive Vision: The Role of Medical Affairs in Improving Patient Outcomes with Real-World Evidence

The growth of Real-World Evidence (RWE) from sources including patient registries, claims data, electronic medical records, digital health technologies and more has powered the ability of Medical Affairs to drive patient outcomes. Here, the MAPS Executive Consortium describes how.
Metrics Benchmark Featured

2023 Medical Affairs Metrics Benchmark

MAPS is pleased to share our 2023 Medical Metrics Benchmarking Report, based on findings from 51 leading organizations representing the Pharmaceutical, Biotech, and Medical and Diagnostic Device sectors.

AI Application in Medical Affairs – Advanced Course

This comprehensive course is tailored to professionals in the pharmaceutical, biotechnology, and medical device industries who work in Medical Affairs functions. It addresses the impact of technology and automation on Medical Affairs in the post–COVID-19 era, which has been accelerated by the pandemic.