Competency Directory - Medical Affairs Professional Society

Digital First Communications: How Digital Transformation is Opening Opportunities in Medical Affairs

September 10, 2024

This series of the Elevate Podcast illuminates the Inspiration and Impact, content Compliance & Approval, MSL utilization, Training & Evolution, the Technology Stack, and the Future of Modular Content.

Three “Generations” of Insights Implementation

September 10, 2024

From the Spreadsheet Age to the Age of Generative AI: Where is your organization on the continuum of Insights Management? (And why no one "age" fits the needs of all teams.)

Integrated Evidence Generation Planning: Top Challenges for Medical Affairs Teams

September 3, 2024

As the sources of data and technologies needed to make sense of data expand, opportunities exist for further integrating RWE and HEOR alongside traditional approaches when planning data generation activities to support new product registration, access, and use.

What a Nurse and Patient Advocate Wants Medical Affairs to Know About Engaging Patients

August 20, 2024

Getting the most impact from a publication requires being able to define who the audience is and how to reach them, across both journals and online channels, especially in complex/niche cases. In this podcast, we discuss the benefits of taking an analytical approach.

Applying Data Visualization, Storytelling, and Interactivity in Medical Affairs: What Journalism Can Teach Us

August 13, 2024

The objective is to illustrate how the strategic incorporation of interactive tools, visualization, and personalization of content can elevate the communication of medical and scientific information making it more accessible, engaging, and meaningful for diverse audiences.

Driving Excellence: Measuring and Enhancing the Performance and Impact of Medical Affairs

August 7, 2024

This session will delve into maximizing Medical Affairs’ performance and strategic impact through effective metrics and innovative approaches.

Activating health equity: The vital role of Medical Affairs

July 31, 2024

Medical Affairs is in the unique position to drive health equity through three main roles: catalyser, capabilities enhancer, and cross-functional collaborator, emphasizing the need for deliberate strategies and actions to close health gaps and improve outcomes for underserved populations.