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Integrating Omnichannel Engagement (OCE) With Company-Led Education

This e-Learning module will enable learners to define principles of and adopt an integrated approach to orchestrating omnichannel Company-led Education, identify stakeholder segmentation and associated learning journeys for use in content development, use the associated outcomes and insights to deliver and improve omnichannel medical education, while complying with industry regulations as well as company governance and oversight policies.
Emerging Trends in Continuing Medical Education (CME)

Emerging Trends in Continuing Medical Education (CME)

In this podcast, we talk about new directions in CME — and how to address the continuing need for social learning and perceived authority even as we make information more consumable.
Optimizing Clinical Development Plans Through Earlier Integration of Medical Affairs

Optimizing Clinical Development Plans Through Earlier Integration of Medical Affairs

This webinar discusses considerations for the appropriate structure, resources, and timing to get Medical Affairs involved early enough in the process to optimize clinical development plans informed by medical customer insights.

The Top Trends Driving Agility in Commercial Compliance

The more the industry evolves, the more compliance teams need to keep pace with this change. The good news is there are 6 actionable steps you can make to stay ahead of the dynamic pressure.
How Machine Learning Can Be Used to Understand Audiences

How Machine Learning Can Be Used to Understand Audiences

In this podcast, we explore machine learning as a way to get information about an audience.
Medical Operations: Making the Strategy Work

Medical Operations: Making the Strategy Work

This webinar delves into the critical aspects of how medical operations are instrumental in realizing overall medical strategy.

Executive Vision: The Role of Medical Affairs in Achieving Health Equity

Through our lens into real-world issues that affect equitable use of industry innovations, Medical Affairs can drive the transformation of industry from a drug-centric perspective to a patient-centric perspective. This article discusses a few of these opportunities.

Omnichannel integration in Medical Affairs: from aspiration to reality

Omnichannel communication is the strategy of integrating various communication channels, both digital and non-digital, and joining multiple communication touchpoints to provide a seamless, personalized experience, and unified identity across all channels, devices, and touchpoints: the customer (namely HCPs and patients), rather than the product, is at the center.
Implementation Science Featured

Implementation Science: A Catalyst for Advancing Healthcare

This introduction to implementation science offers Medical Affairs professionals a 4-step scientific approach for accelerating the adoption of evidence-based care into practice.
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