Elevate and expand your knowledge on Integrated Medical Communications Strategy and Plans with leading industry professionals and experts.
Boston Program: October 10-11, 2022
Medical Affairs Professionals at all levels looking to learn more about Integrated Medical Communication Strategies and Plans (iMC S/P)
Professionals looking to learn how to optimally align iMC S/Ps with Medical Affairs and Product Strategies
Professionals initiating or developing iMC S/Ps at any stage
Professionals looking to gain local, regional, and global perspectives on Medical Communications
A bespoke learning framework created by seasoned industry professionals across Medical Affairs
A unique opportunity to elevate and expand your knowledge on iMC S/Ps
A forum to share your challenges and receive practical inputs and insights from experts
An additional special focus on rare disease and oncology
A collection of templates and examples for future use
Continued, ongoing benefits, including access to online learning materials and networking opportunities
Unique two-day program with built-in networking time
Hands-on and interactive educational setting with opportunities to direct your questions to the experts
Informative presentations, panel discussions, and ask-the-expert sessions led by key industry professionals
Ample time for peer-to-peer and group-led discussions
Build a foundational knowledge of iMC S/Ps
Empower individuals and teams to create robust iMC S/Ps for optimal communications
Learn best practices and key insights from industry leaders
Introduce the role of multichannel/omnichannel strategies in developing an iMC S/P
Identify meaningful key metrics and inputs for successful iMC S/P implementation and updates
Opportunity to network and brainstorm with peers
Co-Chair
Head, Scientific Evidence and Communications, US Medical Affairs
Associate Director, Scientific Publications and Medical Communications, Oncology
Director, Global Medical Communications and Operations, Neuroscience
Physician-Scientist, Executive Leader, CMO, Board Member, Mentor, Digital Innovation, CHIEF, DE&I Leader and Former Arena Pharmaceuticals
A networking reception will be held Monday evening.
10:00 – 10:10: Welcome and Introduction
10:10 – 10:30: Presentation: Foundations of Building a Plan
10:30 – 11:30: Presentation: How to Build an iMC S/P
11:30 – 12:00: Panel Discussion: Leading by Example
12:00 – 13:00: LUNCH
13:00 – 14:00: Workshop: Applying iMC S/P Templates
14:00 – 14:45: Workshop: Applying iMC S/P Templates
Regroup
14:45 – 15:15: BREAK
15:15 – 15:45: Expert Q&A
15:45 – 16:00: Recap of Day 1
17:00 – 18:30: Networking Session
9:00 – 9:40: Welcome and Recap
Welcome: 15 minutes; Audience engagement: 15 minutes; Agenda: 10 minutes
9:40 – 10:20: Panel Discussion: iMC S/Ps Across the Therapeutic Landscape
Panel: 40 minutes
10:20 – 10:40: Q&A session: iMC S/Ps Across the Therapeutic Landscape
10:40 – 11:10: BREAK
11:10 – 12:00: Presentation: How to Evolve and Update iMC S/P
12:00 – 12:20: Presentation: Key Metrics and Insights: Part I
12:20 – 13:20: LUNCH
13:20 – 13:40: Presentation: Key Metrics and Insights: Part II
13:40 – 14:10: Roundtable: Evolving an iMC S/P with Metrics, Insights, etc.
14:10 – 14:40: BREAK
14:40 – 15:10: Roundtable: Evolving an iMC S/P with Metrics, Insights, etc.
Regroup
15:10 – 15:40: Expert Q&A
15:40 – 16:00: Closing and Recap
If you have already registered, the accommodations reservations link will be emailed to you as soon as it becomes available.
| INDUSTRY-MEMBERS | $1,500 USD |
| INDUSTRY-NON-MEMBERS (INCLUDES 1 YEAR MAPS MEMBERSHIP) | $1,750 USD |
| TEAMS OF 5 OR MORE REGISTERING AT THE SAME TIME | $1,350 USD EACH (MEMBERS) $1,500 USD EACH (NON-MEMBERS) |
| SOLUTION PROVIDER-MEMBERS | $1,950 USD |
| SOLUTION PROVIDER-NON-MEMBERS (INCLUDES 1 YEAR MAPS MEMBERSHIP) | $2,150 USD |
Industry is defined as those currently employed by a life sciences company (pharma, biotech, medical & diagnostic devices), MA professionals with prior employment at a life sciences company but currently in between jobs, or independent MA consultants (not part of a consulting firm/agency) with previous employment in a life sciences or medical device company.
MAPS is a globally recognized leader in education, training and best practice sharing – setting the standards for Medical Affairs excellence for over 9,000 members from 270+ companies, including 27 official industry partner companies (and counting). A certificate of completion will be provided at the conclusion of the MasterClass. In addition, an online workspace for the MasterClass cohort will be created immediately following the program for one year to allow continued best practice sharing, Q&A, and co-learning from peers in the cohort.
