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MAPS 2024 Americas Annual Meeting Field Medical Pre-Session

March 24 @ 8:00 AM 5:00 PM AST

Description: This 1-day pre-session training on the Sunday before the MAPS 2024 Americas Annual Meeting focuses on the competencies and perspectives that Medical Affairs professionals need to excel in the Field Medical Function, including value, emerging technologies, and the use of big data to drive successful engagements. Join our expert faculty and to learn the skills you need to drive the impact of a modern Field Medical team, while sharing ideas with approximately 350 like-minded peers across companies.



Already registered for the full meeting? Follow these steps to add the Sunday Field Medical Pre-Session to your registration:

  • Visit the Attendee Service Center
  • Log in using your email and password
  • Click “Registration Edit”
  • Click on “Edit” next to your name
  • Add Leadership or Field Medical Pre-Conference Program to your registration. Yes, even speakers during the main meeting will need to ADD registration for Sunday pre-sessions if they wish to attend.

Agenda

Time (in AST)Sessions
8:00am – 5:00pmRegistration
8:05am – 8:45amBreakfast
9:15am – 10:00amOpening Plenary: Finding The Right Patients with Patient Level Claims Data: A Patient-Centric Approach to Informing Field Medical Deployment with Insights for Greater Impact
Speaker(s):
Timothy Hylan, Vice-President, Internal Medicine Field Medical Group, Pfizer, Inc. Andres Quintero, Global Medical Affairs Lead, Glucocorticoids, Pfizer
10:00am – 10:30amNetworking Break
10:30am – 12:00pmField Medical Impact Measures: Implementing Practical Measures for your Field Medical Teams (R)
Speaker(s):
Victoria Ho, Medical Excellence Consultant, PPS Helen Kane, CEO, One MSL Laurie Lowe, Head of Medical Capabilities and Excellence North America, Jazz Pharmaceuticals

How to Empower Medical Field Teams Through Technology Innovation for Maximizing Their Impact in the Pharmaceutical Industry?
Speaker(s):
Sebastian Arbeleche, Business Consulting Lead LatAm, Veeva Systems Katia Parcero Herrera, LATAM Medical Field Excellence Lead, Johnson & Johnson

Unleashing Field Medical Impact Through Modern Scientific Storytelling
Speaker(s):
Brooke Fleming, Senior Director, Orchestrated Customer Engagement, Sage Therapeutics Dave Gulezian, CEO, Alucio Everest Nwakamma, Senior Director, Head of Global Oncology MSL Excellence, Daiichi Sankyo, Inc.


Omnichannel Content & Field Medical Teams – What Have We Learnt So Far?
Speaker(s):
Rosie Humphreys, Senior Director, OPEN Health Fran Paradiso-Hardy, Vice President and Head of Global Medical Communications, Astellas Pharma Donnie Wooten Jr., Global Head Strategic Medical Content & OmniChannels, Organon

Recognizing and Seizing Moments to Have Value-Based Discussions with Key Decision Makers
Speaker(s):
Matthew Rice, Learning Architect Director, Field Medical Center of Excellence/GlobalMedical and Value Capabilities, Merck and Co., Inc. Ryan Caradonna, President Americas, STEM, STEM Healthcare Shelia Duffy-Cyr, Senior Director, North American Lead – Performance Consulting, Nazare
12:00pm – 1:30pmLunch
1:30pm – 3:00pmField Medical Impact Measures: Implementing Practical Measures for your Field Medical Teams (R)
Speaker(s):
Victoria Ho, Medical Excellence Consultant, PPS Helen Kane, CEO, One MSL Laurie Lowe, Head of Medical Capabilities and Excellence North America, Jazz Pharmaceuticals

Finding The Right Patients with Patient Level Claims Data: A Patient-Centric Approach to Informing Field Medical Deployment with Insights for Greater Impact
Speaker(s):
Ilan Behm, Veeva Tricia Langlois, Director, Medical Affairs Women’s Health, Pfizer Andres Quintero, Global Medical Affairs Lead, Glucocorticoids, Pfizer

Beyond the Dashboard: Medical Affairs Intelligence – Harness Data, Insights & Analytics for Strategic Impact and Improving Patient Outcomes
Speaker(s):
J’aime Manion, Director, Product Owner -Digital Innovation (Field Medical), Sumitomo Pharma America, Inc. Lizbhet Delgado, Executive Director, Field Medical (Former), Sunovion Kim Laubmeier, Director, Health Economics & Outcomes Research, Field Team Lead, Sumitomo Pharma America, Inc.

Assessing and Maximizing Field Medical Engagement Excellence and Impact
Speaker(s):
Sian Carr, Global Head of Training and Capabilities, Ipsen Georgette Humphrey, Performance Director, Nazare Lucie Williams, VP Global Head of Medical Excellence, IPSEN Pharmaceuticals

Recognizing and Seizing Moments to Have Value-Based Discussions with Key Decision Makers
Speaker(s):
Matthew Rice, Learning Architect Director, Field Medical Center of Excellence/GlobalMedical and Value Capabilities, Merck and Co., Inc. Ryan Caradonna, President Americas, STEM, STEM Healthcare Shelia Duffy-Cyr, Senior Director, North American Lead – Performance Consulting, Nazare
3:00pm – 3:30pmNetworking Break
3:30pm – 4:30pmField Medical Closing Plenary: Field Medical Day in Review and What to Look Forward To
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