Medical Affairs Plans: From Strategic Planning to Measuring Impact — Episode 3
Listeners will understand how the Medical Affairs strategic planning process can drive decision making throughout the year.
Medical Affairs Plans: From Strategic Planning to Measuring Impact – Episode 2
The Series Podcast Objectives are:
Podcast objectives include understanding how the medical affairs strategic planning process can drive decision making throughout the year
PODCAST: Medical Affairs Plans — From Strategic Planning to Measuring Impact
This Medical Affairs Professional Society (MAPS) podcast features medical affairs thought leaders offering insights into the Medical Affairs strategic planning process
Why Good Science is Good Business: A Conversation with Murali Gopal, MD
Murali Gopal, MD, discusses the power of Integrated Brand Planning to transform the Medical Affairs function within the biopharmaceutical industry
Eileen Sawyer: Big Reader, Science Nerd and Medical Affairs Leader in Gene Therapy
Sawyer is making it her life’s work to focus on the patient—the most important stakeholder in drug development.
The Future of Medical Affairs: A Conversation with Beat Sümegi, SVP Medical, Sanofi
MAPS speaks with Beat Sümegi, SVP Medical with Sanofi, about major areas of change and the need to help Medical Affairs professionals build new skills to succeed in this world of increased responsibility and opportunity.
Communicating the Value of Medical Affairs
This white paper explores the role and value of MA, backed up with commentary from industry leaders, as we define clear pillars of MA that communicate its true value.
Interview: The Value of Medical Affairs
Joseph Eid, MD, SVP, Head of Global Medical Affairs at Bristol Myers Squibb, describes how Medical Affairs can ensure representation of the patient voice in product development, and the positive shift and elevated prominence Medical Affairs is achieving within companies.
Interview: Medical Affairs as a Strategic Partner to Achieve Better Patient Outcomes
Eileen Sawyer, VP, Global Medical Affairs at uniQure, describes the importance of Medical Affairs acting as a strategic partner, how to effectively engage patients throughout the drug development process, and to ultimately achieve better patient outcomes.
Launch Readiness 2020: Ensuring Strategy And Value From Global To Local Perspectives
This MAPS podcast introduces listeners to social listening to gather insights and discusses implementation, value and technologies.