Elevate and expand your knowledge on Integrated Medical Communications Strategy and Plans with leading industry professionals and experts.
San Diego Program: September 9-10, 2024
Medical Affairs Professionals at all levels looking to learn more about Integrated Medical Communication Strategies and Plans (iMC S/P)
Professionals looking to learn how to optimally align iMC S/Ps with Medical Affairs and Product Strategies
Professionals initiating or developing iMC S/Ps at any stage
Professionals looking to gain local, regional, and global perspectives on Medical Communications
A bespoke learning framework created by seasoned industry professionals across Medical Affairs
A unique opportunity to elevate and expand your knowledge on iMC S/Ps
A forum to share your challenges and receive practical inputs and insights from experts
An additional special focus on rare disease and oncology
A collection of templates and examples for future use
Continued, ongoing benefits, including access to online learning materials and networking opportunities
Unique two-day program with built-in networking time
Hands-on and interactive educational setting with opportunities to direct your questions to the experts
Informative presentations, panel discussions, and ask-the-expert sessions led by key industry professionals
Ample time for peer-to-peer and group-led discussions
Build a foundational knowledge of iMC S/Ps
Empower individuals and teams to create robust iMC S/Ps for optimal communications
Learn best practices and key insights from industry leaders
Introduce the role of multichannel/omnichannel strategies in developing an iMC S/P
Identify meaningful key metrics and inputs for successful iMC S/P implementation and updates
Opportunity to network and brainstorm with peers
Co-Chair
Vice President and Head of Global Medical Communications
Executive Director Global Medical Communications and Operations
9:00 – 10:00: BREAKFAST & NETWORKING HOUR
10:00 – 10:10: Welcome & Recap
10:10 – 10:25: Foundations of Building an iMC S/P
10:25 – 10:50: Working Session: What Do You Want From This MasterClass?
10:50 – 11:30: Building an iMC S/P: Step by Step
11:30- 11:50: REFRESHMENT BREAK
11:50 – 12:30: Building an iMC S/P: An interactive Case Study
12:30 – 13:00: Panel Discussion: Expert Perspectives on iMC S/Ps
13:00 – 14:00: LUNCH
14:00 – 14:05: Sponsor Introduction
14:05 – 15:25: Workshop #1: Puzzled about iMC S/Ps?
15:25 – 15:45: REFRESHMENT BREAK
15:45 – 16:15: Panel Discussion: iMC S/Ps in global and Regional Settings
16:15 – 16:45: Expert Q&A
16:45 – 17:00: Day 1 Summary & Close
17:00 – 18:30: NETWORKING RECEPTION
7:30 – 8:30: BREAKFAST & NETWORKING HOUR
8:30 – 8:45: Welcome & Recap
8:45 – 9:15: Evolving an iMC S/P with Insights: Why and How?
9:15 – 9:45: Field Medical Insights
9:45 – 10:15: Panel Discussion: iMC S/Ps Across the Therapeutic Landscape
10:15.- 10:45: REFRESHMENT BREAK
10:45 – 11:00: Review Key Components and Objectives of the iMC S/P Workshop
11:00 – 12:30: Workshop #2: Assemble your iMC S/P
12:30 – 13:30: LUNCH
13:30 – 14:15: Interactive Presentation: Considerations for iMC S/P Metrics
14:15 – 14:45: Expert Q&A
14:45 – 15:00: MasterClass Summary & Close
15:00 ADJOURN
Andaz San Diego
600 F Street
San Diego, CA 92101
If you have already registered, the accommodations reservations link will be emailed to you as soon as it becomes available.
| INDUSTRY-MEMBERS | $1,200 USD |
| INDUSTRY-NON-MEMBERS (INCLUDES 1 YEAR MAPS MEMBERSHIP) | $1,600 USD |
| TEAMS OF 5 OR MORE REGISTERING AT THE SAME TIME | $1,100 USD EACH (MEMBERS) $1,300 USD EACH (NON-MEMBERS) |
| TEAM OF 10 OR MORE REGISTERING AT THE SAME TIME | $1,000 USD (MEMBERS) $1,200 USD (NON-MEMBERS) |
| SOLUTION PROVIDER-MEMBERS | $1,850 USD |
| SOLUTION PROVIDER-NON-MEMBERS (INCLUDES 1 YEAR MAPS MEMBERSHIP) | $2,200 USD |
Industry is defined as those currently employed by a life sciences company (pharma, biotech, medical & diagnostic devices), MA professionals with prior employment at a life sciences company but currently in between jobs, or independent MA consultants (not part of a consulting firm/agency) with previous employment in a life sciences or medical device company.
MAPS is a globally recognized leader in education, training and best practice sharing – setting the standards for Medical Affairs excellence for over 9,000 members from 270+ companies, including 27 official industry partner companies (and counting). A certificate of completion will be provided at the conclusion of the MasterClass. In addition, an online workspace for the MasterClass cohort will be created immediately following the program for one year to allow continued best practice sharing, Q&A, and co-learning from peers in the cohort.
