Elevate and expand your knowledge on Integrated Medical Communications Plans with leading industry professionals and experts.

New Orleans Program: March 23-24, 2025

WHAT IS A MEDICAL AFFAIRS MASTERCLASS TRAINING PROGRAM?

Immersive, situational-based training programs focused on key competencies of Medical Affairs that MAPS deems critical for success.

Whether you’re a relative beginner, or a seasoned pro, this program will help empower you/your team to create robust iMC Plans for optimal communications, through expert insights and collaborative best practice sharing.

Each MasterClass is designed to have a maximum ratio of 8 participants per instructor. We are limiting participation to 80 attendees, and are expecting delegates from approximately 20-25 different companies.

Each program is carefully designed to maximize best practice sharing and cross-industry networking.

FACULTY

THANK YOU TO OUR SPONSOR

PROGRAM OBJECTIVES

After participating in the Integrated Medical Communications MasterClass program, you should be better equipped to:

    • Explain and apply the foundations of developing an iMC Plan to ensure alignment with your Medical Affairs and Product Strategies 
    • Identify key inputs and cross-functional insights to continuously evolve your iMC Plan
    • Create a robust iMC Plan by using templates and examples of regional and global iMC Plans
    • Develop metrics that highlight value and inform optimization of your iMC Plan

PROGRAM OVERVIEW

AGENDA

Day 1 will begin at 9:00 and adjourns at 5:00 PM, Day 2 will begin at 8:30 and adjourn at 10:30 AM

Sunday, March 23

8:00 – 9:00 AM: Registration, Breakfast & Networking Hour

9:00 – 9:15 AM: Kickoff: Setting the Stage for Success

9:15 – 10:00 AM: Laying the Groundwork: Foundations for an iMC Plan

10:00 – 11:00 AM: Insights Alignment: Connecting Data, Teams and Strategy

11:00 – 11:30 AM: Break

11:30 AM – 12:30 PM: Building the Blueprint: Step-by-step iMC Plan Creation

12:30 – 1:30 PM: Workshop: From Theory to Action

1:30 – 3:00 PM: Lunch

3:00 – 4:00 PM:​ Measuring and Communicating Impact: Unlocking the Power of Metrics

4:00 – 4:45 PM: Ask Us Anything: Open Q&A

4:45 – 5:00 PM: Wrapping up Day 1

5:00 PM​: Adjourn

Monday, March 24

8:30 – 8:45 AM: Welcome Back: Highlights From Day 1

8:45 – 9:45 AM: Workshop: Taking Your Plan to the Next Level: Convince, Inspire, and Deliver

9:45 – 10:15 AM: Ask Us Anything: Your Questions, Our Answers

10:15 – 10:30 AM:​ Grand Finale: MasterClass Wrap Up

10:30 AM: Adjourn​

LOCATION & HOUSING

The Hyatt Regency New Orleans
601 Loyola Ave
New Orleans, LA 70113

Accommodations at the negotiated group rate are limited.

Group discounted rate: $269 USD
You may reserve your accommodations at the reservations link below.
Last Day to Book at Group Rate (pending availability): February 28, 2025

REGISTRATION PRICING & SCHEDULE

Without Meeting Registration
(August 6, 2024 – March 23, 2025)
INDUSTRY MEMBER $1,050 USD
INDUSTRY NON-MEMBER$1,300 USD
SOLUTION PROVIDER MEMBER $1,500 USD
SOLUTION PROVIDER NON-MEMBER$1,750 USD

Industry is defined as those currently employed by a life sciences company (pharma, biotech, medical & diagnostic devices), MA professionals with prior employment at a life sciences company but currently in between jobs, or independent MA consultants (not part of a consulting firm/agency) with previous employment in a life sciences or medical device company.

A RECOGNIZED STANDARD OF EXCELLENCE

MAPS is a globally recognized leader in education, training and best practice sharing – setting the standards for Medical Affairs excellence for over 15,000 members from 280+ companies, including 39 official industry partner companies (and counting).

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