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The Top Trends Driving Agility in Commercial Compliance

April 9, 2024/in ACCESS, SEARCH BY TOPIC, Open Access, Compliance, White Papers, SEARCH BY TYPE, Content HUB Featured, Partner Circle Publications, SEARCH BY TOPIC, SEARCH BY TYPE/by Luke Traeger

The more the industry evolves, the more compliance teams need to keep pace with this change. The good news is there are 6 actionable steps you can make to stay ahead of the dynamic pressure.

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https://medicalaffairs.org/wp-content/uploads/2024/04/IQVIA-Top-Trends-White-Paper-2024.png 228 600 Luke Traeger https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Luke Traeger2024-04-09 13:00:332025-06-17 15:43:52The Top Trends Driving Agility in Commercial Compliance
Medical Operations: Making the Strategy Work

Medical Operations: Making the Strategy Work

April 3, 2024/in MAPS Members Only, Competency, Strategy, ACCESS, SEARCH BY TOPIC, SEARCH BY TYPE, On-Demand Webinars & Town Halls, Operational Excellence, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

This webinar delves into the critical aspects of how medical operations are instrumental in realizing overall medical strategy.

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https://medicalaffairs.org/wp-content/uploads/2024/04/On-Demand-WordPress-MedOps-Webinar-040324.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2024-04-03 15:33:052024-09-18 07:28:02Medical Operations: Making the Strategy Work

Executive Vision: The Role of Medical Affairs in Achieving Health Equity

March 20, 2024/in ACCESS, Competency, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, Open Access, Evidence Generation, Health Equity, Innovate Articles, Content Hub, Foundational (Intro Level), Content HUB Featured, Interviews & Opinions, Featured, SEARCH BY TOPIC, SEARCH BY TYPE, Pt Centricity/by Maria Giordano

Through our lens into real-world issues that affect equitable use of industry innovations, Medical Affairs can drive the transformation of industry from a drug-centric perspective to a patient-centric perspective. This article discusses a few of these opportunities.

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https://medicalaffairs.org/wp-content/uploads/2024/03/Article-6-Images.png 228 600 Maria Giordano https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Maria Giordano2024-03-20 16:41:482024-04-26 11:58:27Executive Vision: The Role of Medical Affairs in Achieving Health Equity

Omnichannel integration in Medical Affairs: from aspiration to reality

March 18, 2024/in ACCESS, SEARCH BY TOPIC, Partner Circle, Open Access, SEARCH BY TYPE, Innovate Articles, Content HUB Featured, Featured, Partner Circle Publications, Medical Communications, SEARCH BY TOPIC, SEARCH BY TYPE/by Luke Traeger

Omnichannel communication is the strategy of integrating various communication channels, both digital and non-digital, and joining multiple communication touchpoints to provide a seamless, personalized experience, and unified identity across all channels, devices, and touchpoints: the customer (namely HCPs and patients), rather than the product, is at the center.

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https://medicalaffairs.org/wp-content/uploads/2024/03/IPG-Innovate-Article-Cover-Image.png 228 600 Luke Traeger https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Luke Traeger2024-03-18 02:44:002024-05-11 09:34:51Omnichannel integration in Medical Affairs: from aspiration to reality
Digital First Medical Affairs: GenAI: The Importance of Prompt Engineering

Digital First Medical Affairs: GenAI: The Importance of Prompt Engineering

March 5, 2024/in Competency, ACCESS, Open Access, SEARCH BY TOPIC, Open Access, SEARCH BY TYPE, Digital, Customer Engagement & Scientific Comms, Digital Trends & Opportunities, Elevate Podcasts, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

In this podcast, we dive into a really important area that can significantly influence your GenAI results – Prompt Engineering and other areas.

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https://medicalaffairs.org/wp-content/uploads/2024/03/Podcast-WordPress-DIGITAL-FAWG-PODCAST-Digital-First-AI.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2024-03-05 08:22:582024-03-05 08:23:00Digital First Medical Affairs: GenAI: The Importance of Prompt Engineering
Patient Engagement in the Clinical Development Phase: The Role of Medical Affairs

Patient Engagement in the Clinical Development Phase: The Role of Medical Affairs

February 28, 2024/in MAPS Members Only, Competency, Drug Development Fundamentals, ACCESS, SEARCH BY TOPIC, SEARCH BY TYPE, On-Demand Webinars & Town Halls, Patient Centricity, Foundational (Intro Level), Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Pt Centricity/by [email protected]

This webinar will focus on the role of Medical Affairs to lead patient engagement in clinical development.

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https://medicalaffairs.org/wp-content/uploads/2024/02/On-Demand-WordPress-Patient-Centricity-Webinar-022824.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2024-02-28 13:48:062024-04-12 14:46:45Patient Engagement in the Clinical Development Phase: The Role of Medical Affairs
Benchmark - unvieling

Unveiling the Role of Medical Affairs in the Benelux

February 28, 2024/in Competency, Strategy, Overview & Vision, SEARCH BY TYPE, Benchmark Reports and Surveys, Content Hub, Content HUB Featured, SEARCH BY TOPIC, SEARCH BY TYPE/by Travis Hege

Health literacy is experiencing new challenges, and Medical Affairs is uniquely positioned to lead and partner with others in this space to ensure coordination, credibility and impact.

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https://medicalaffairs.org/wp-content/uploads/2024/02/01_Feb-28-2024.png 883 2324 Travis Hege https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Travis Hege2024-02-28 09:51:412025-06-13 09:38:00Unveiling the Role of Medical Affairs in the Benelux

Executive Vision: The Role of Medical Affairs in Addressing Health Literacy

February 16, 2024/in ACCESS, Competency, Open Access, SEARCH BY TOPIC, SEARCH BY TYPE, Open Access, Customer Engagement & Scientific Comms, Patient Centricity, Innovate Articles, Content Hub, Foundational (Intro Level), Content HUB Featured, Interviews & Opinions, Featured, SEARCH BY TOPIC, SEARCH BY TYPE, Pt Centricity/by Maria Giordano

Health literacy is experiencing new challenges, and Medical Affairs is uniquely positioned to lead and partner with others in this space to ensure coordination, credibility and impact.

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https://medicalaffairs.org/wp-content/uploads/2024/02/EC-Vision-5-Cover-Images.png 228 600 Maria Giordano https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png Maria Giordano2024-02-16 12:12:072024-04-26 11:59:41Executive Vision: The Role of Medical Affairs in Addressing Health Literacy
How Do Publications Find Their Audience?

How Do Publications Find Their Audience?

February 2, 2024/in Integrated Scientific Comms Plan & Pubs, MAPS Members Only, Competency, ACCESS, SEARCH BY TOPIC, SEARCH BY TYPE, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Foundational (Intro Level), Content Hub, Insights Process, Medical Communications, SEARCH BY TOPIC, SEARCH BY TYPE/by [email protected]

This webinar explores how we can ensure best practices in journal selection and publication performance.

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https://medicalaffairs.org/wp-content/uploads/2024/02/On-Demand-WordPress-Digital-Science-Webinar-020224.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2024-02-02 15:31:452024-05-03 13:20:10How Do Publications Find Their Audience?
Unlocking the Potential of a Medical Affairs Budget

Unlocking the Potential of a Medical Affairs Budget

January 26, 2024/in Competency, Integrated Scientific Comms Plan & Pubs, SEARCH BY TOPIC, SEARCH BY TYPE, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Medical Strategy & Launch Excellence/by [email protected]

This webinar features expert speakers focusing on how to unlock the potential of a Medical Affairs budget, including how to prioritize and how to create once, but publish many to maximize the impact of engagements.

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https://medicalaffairs.org/wp-content/uploads/2024/01/On-Demand-WordPress-OPEN-Health-012624.png 321 845 [email protected] https://medicalaffairs.org/wp-content/uploads/2025/03/MAPS-Logo-R-NoTagLine-2048x679-1.png [email protected]2024-01-26 14:07:542024-05-03 14:56:32Unlocking the Potential of a Medical Affairs Budget
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