Medical Affairs Contribution to an Integrated Omnichannel Strategy: Let’s Get Started

In this discussion, panelists will share their insights on omnichannel considerations in Medical Affairs 

The discussion will cover:

1. A brief overview of omnichannel in Medical Affairs
2. And the critical components to achieving excellence in an omnichannel approach

Moderator:

Kathryn Coles

Global Director, Experiential Innovation, Envision Pharma

Speaker:

Mary Winkles

PharmD, CDE, Director, Global Medical Affairs Training & Capabilities, Vertex Pharmaceuticals

Speaker:

Heather Abourjaily

PharmD, Head – Global Scientific Communications, Vertex Pharmaceuticals

Speakers:

John McKenna

Consultant