Demystifying Data in Medical Affairs Part 2: Approaches to Overcome the Issues with Data

All industries are rushing to harness rich data in order to drive progress, but how can the many data sources help Medical Affairs to show impact and drive improved patient outcomes?

In part two of this four part series, we will discuss:

1. Real world examples of impactful use of data by MA teams
2. How to anonymize data
3. How to encourage data vendors to provide data you use
4. How to work with government and healthcare authorities on data

This Webinar series explores the fundamental concept of big data in Medical Affairs, from which sources can we retrieve this, what are the broader considerations when utilizing data in health and what impact this can have on our organizations, physicians, and patients, now and in the future. These presentations will feature real world cases that are relevant to regional and country Medical Affairs leaders, in order to highlight long-term aspirational and short-term tangible projects.

Moderator:

Greta James-Chatgilaou

Field Medical Strategy and Execution Director

Biogen

Speaker:

Jon Zdon

Associate Medical Director

Takeda Singapore

Speaker:

Hahn-Ey Lee

Country Medical Director

Pfizer Japan

Speaker:

Jeff Lange

Center for Observational Research Director

Amgen