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Description: This 1-day pre-session training on the Sunday before the MAPS 2024 Americas Annual Meeting focuses on the competencies and perspectives that Medical Affairs professionals need to excel in the Field Medical Function, including value, emerging technologies, and the use of big data to drive successful engagements. Join our expert faculty and to learn the skills you need to drive the impact of a modern Field Medical team, while sharing ideas with approximately 350 like-minded peers across companies. You must be registered for the full conference to add the Sunday Field Medical Pre-Session.
Already registered for the full meeting? Follow these steps to add the Sunday Field Medical Pre-Session to your registration:
Agenda
Time (in AST) | Sessions |
8:00am – 5:00pm | Registration |
8:05am – 8:45am | Breakfast |
9:15am – 10:00am | Opening Plenary: Finding The Right Patients with Patient Level Claims Data: A Patient-Centric Approach to Informing Field Medical Deployment with Insights for Greater Impact Speaker(s): Timothy Hylan, Vice-President, Internal Medicine Field Medical Group, Pfizer, Inc. Andres Quintero, Global Medical Affairs Lead, Glucocorticoids, Pfizer |
10:00am – 10:30am | Networking Break |
10:30am – 12:00pm | Field Medical Impact Measures: Implementing Practical Measures for your Field Medical Teams (R) Speaker(s): Victoria Ho, Medical Excellence Consultant, PPS Helen Kane, CEO, One MSL Laurie Lowe, Head of Medical Capabilities and Excellence North America, Jazz Pharmaceuticals How to Empower Medical Field Teams Through Technology Innovation for Maximizing Their Impact in the Pharmaceutical Industry? Speaker(s): Sebastian Arbeleche, Business Consulting Lead LatAm, Veeva Systems Katia Parcero Herrera, LATAM Medical Field Excellence Lead, Johnson & Johnson Unleashing Field Medical Impact Through Modern Scientific Storytelling Speaker(s): Brooke Fleming, Senior Director, Orchestrated Customer Engagement, Sage Therapeutics Dave Gulezian, CEO, Alucio Everest Nwakamma, Senior Director, Head of Global Oncology MSL Excellence, Daiichi Sankyo, Inc. Omnichannel Content & Field Medical Teams – What Have We Learnt So Far? Speaker(s): Rosie Humphreys, Senior Director, OPEN Health Fran Paradiso-Hardy, Vice President and Head of Global Medical Communications, Astellas Pharma Donnie Wooten Jr., Global Head Strategic Medical Content & OmniChannels, Organon Recognizing and Seizing Moments to Have Value-Based Discussions with Key Decision Makers Speaker(s): Matthew Rice, Learning Architect Director, Field Medical Center of Excellence/GlobalMedical and Value Capabilities, Merck and Co., Inc. Ryan Caradonna, President Americas, STEM, STEM Healthcare Shelia Duffy-Cyr, Senior Director, North American Lead – Performance Consulting, Nazare |
12:00pm – 1:30pm | Lunch |
1:30pm – 3:00pm | Field Medical Impact Measures: Implementing Practical Measures for your Field Medical Teams (R) Speaker(s): Victoria Ho, Medical Excellence Consultant, PPS Helen Kane, CEO, One MSL Laurie Lowe, Head of Medical Capabilities and Excellence North America, Jazz Pharmaceuticals Finding The Right Patients with Patient Level Claims Data: A Patient-Centric Approach to Informing Field Medical Deployment with Insights for Greater Impact Speaker(s): Ilan Behm, Veeva Tricia Langlois, Director, Medical Affairs Women’s Health, Pfizer Andres Quintero, Global Medical Affairs Lead, Glucocorticoids, Pfizer Beyond the Dashboard: Medical Affairs Intelligence – Harness Data, Insights & Analytics for Strategic Impact and Improving Patient Outcomes Speaker(s): J’aime Manion, Director, Product Owner -Digital Innovation (Field Medical), Sumitomo Pharma America, Inc. Lizbhet Delgado, Executive Director, Field Medical (Former), Sunovion Kim Laubmeier, Director, Health Economics & Outcomes Research, Field Team Lead, Sumitomo Pharma America, Inc. Assessing and Maximizing Field Medical Engagement Excellence and Impact Speaker(s): Sian Carr, Global Head of Training and Capabilities, Ipsen Georgette Humphrey, Performance Director, Nazare Lucie Williams, VP Global Head of Medical Excellence, IPSEN Pharmaceuticals Recognizing and Seizing Moments to Have Value-Based Discussions with Key Decision Makers Speaker(s): Matthew Rice, Learning Architect Director, Field Medical Center of Excellence/GlobalMedical and Value Capabilities, Merck and Co., Inc. Ryan Caradonna, President Americas, STEM, STEM Healthcare Shelia Duffy-Cyr, Senior Director, North American Lead – Performance Consulting, Nazare |
3:00pm – 3:30pm | Networking Break |
3:30pm – 4:30pm | Field Medical Closing Plenary: Field Medical Day in Review and What to Look Forward To |