MEDICAL STRATEGY & LAUNCH EXCELLENCE

FOCUS AREA WORKING GROUP

The Medical Affairs Professional Society (MAPS) Medical Strategy & Launch Excellence FAWG ensures the highest level of Medical Affairs asset, launch, and organizational strategic plans and planning capabilities..

Activities: 

We will organize Medical Strategy & Launch Excellence MasterClasses and other training for MAPS meetings in the Americas, APAC (Asia Pacific – China/Japan), and EMEA (Europe, Middle-East, Asia) regions. We develop original content for webinars, podcasts, eLearning courses and white papers. In addition, the working group will periodically contribute cogent and timely content on the Medical Strategy & Launch Excellence sector for the MAPS publication, Elevate magazine. Most importantly, we will provide a supportive resource for all Medical Strategy & Launch Excellence Medical Affairs professionals.​

Strategic Objectives

#1 To create a community that advances our role as fully integrated strategic business partners for internal stakeholders.

#2 To develop our medical strategy and launch excellence community within MAPS to become the premier global destination of choice for MA Professionals responsible for leading medical strategy.

#3 To catalyze our individual personal leadership development and professional career advancement.

FAWG OVERVIEW

MEMBERS

RESOURCES RELATED TO MEDICAL STRATEGY & LAUNCH EXCELLENCE

COVID: Cross-Industry Collaboration Podcast Series (Evelyn DeSantis) Episode 2: The What & Lessons Learned – The Specific Topics Covered by the Group

COVID: Cross-Industry Collaboration Podcast Series Episode 2: The What & Lessons Learned – The Specific Topics Covered by the Group

This podcast, the 2nd in a 2-part series, discusses the What of the collaboration– the specific topics covered by phactMI, a nonprofit collaboration of Medical Information leaders.
COVID: Cross-Industry Collaboration Podcast Series Episode 1: The How and Why of Coming Together

COVID: Cross-Industry Collaboration Podcast Series Episode 1: The How and Why of Coming Together

This podcast discusses the how and why this group of MI professionals, who are part of phactMI, a nonprofit collaboration of Medical Information leaders, came together and the lessons learned from their collaboration.  

Elevating Scientific Exchange – The New Frontier in Congress Experiences

This webinar provides an overview of the evolution of the Medical Affairs role and contributions to scientific congresses.
Monica de Abadal

How Medical Affairs Benefits Patients and Society

In this interview recorded at MAPS 2022 Global with Monica de Abadal, SVP, Head North America Medical Affairs, Ipsen, we discuss how Medical Affairs benefits patients and society.
Next-Gen Medical Information Leveraging Digital to Enable Self-Service and Omnichannel Experience

Next-Gen Medical Information Leveraging Digital to Enable Self-Service and Omnichannel Experience

In this webinar, three panelists explain how medical information teams are transforming customer experience through digital technology.
Transitioning to Hybrid with an Optimal Content Management Strategy

Transitioning to Hybrid with an Optimal Content Management Strategy

In this podcast sponsored by Alucio, MAPS speaks with Medical Communications experts about the new hybrid environment and how content strategy can support Medical Affairs engagements.
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