Explore the future of Field Medical, and build new skills and strategies to maximize the success of your Field Medical team. Join in-depth discussion and problem-solving focused on the hottest topics in Field Medical!
Denver: March 22, 2026
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FACULTY
Additional Faculty Coming Soon
Thank you to our Sponsor
PROGRAM OBJECTIVES
After participating in the Field Medical MasterClass, participants will be able to:
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- Define integrated strategic plans for Field Medical that deliver on asset objectives, and support the development and evolution of the function
- Explore the skills and capabilities that are critical for Field Medical success now and in the future
- Apply processes to maximize the strategic outcomes that can be gained from insights delivered by field medical
- Assess and apply metrics and data to communicate the value of Field Medical through data-driven storytelling, and identify opportunities for continuous improvement
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PROGRAM OVERVIEW
AGENDA
Field Medical MasterClass will begin at 8:30 AM and adjourn at 5:30 PM
Sunday, March 22
Welcome
7:30 AM – 8:30 AM: Registration, Breakfast & Networking Hour
8:30 AM – 8:45 AM: Welcome to the MasterClass!
Pillar 1: Strategic Planning
8:45 AM – 10:30 AM:
- Current State and Future Directions in Field Medical
- Building a Strategic Plan for Field Medical
- Ensuring Cross-Functional Alignment and Collaboration
10:30 AM – 11:00 AM: Break
Pillar 2: Metrics
11:00 AM – 1:00 PM:
- Metrics that Matter
- Demonstrate Field Medical Value & Impact Through Audience-Centric Story Telling
1:00 PM – 2:00 PM: Lunch
Pillar 3: Insights
2:00 PM – 3:30 PM:
- Starting with the End in Mind for Insights
- Developing a Strategic Framework for Insights
3:30 PM – 4:00 PM: Break
Pillar 4: Skills and Capabilities
4:00 PM – 5:15 PM:
- Optimizing Relationship Building & Scientific Exchange via Story Telling
- Story Telling Putting it to Practice
- Digital enablement of Field Medical Execution
MasterClass Close:
5:15 PM – 5:30 PM: MasterClass Summary & Close
5:30 PM: Adjourn
LOCATION & HOUSING
Hyatt Regency at the Colorado Convention Center
650 15th Street Denver, CO 80202
Accommodations at the negotiated group rate are limited.
Group discounted rate: $269 USD
You may reserve your accommodations at the reservations link below.
Last Day to Book at Group Rate (pending availability): February 27, 2026
REGISTRATION PRICING & SCHEDULE
| INDUSTRY MEMBER | $1,050 USD |
| INDUSTRY NON-MEMBER | $1,300 USD |
| SOLUTION PROVIDER MEMBER | $1,500 USD |
| SOLUTION PROVIDER NON-MEMBER | $1,750 USD |
MAPS defines Industry attendees as those currently employed by a biopharmaceutical or MedTech company.
Attendees who register for a MasterClass and the MAPS 2026 Americas Meeting will save $300 on their MasterClass registration.
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A RECOGNIZED STANDARD OF EXCELLENCE
MAPS is a globally recognized leader in education, training and best practice sharing – setting the standards for Medical Affairs excellence for over 15,000 members from 280+ companies, including 39 official industry partner companies (and counting).
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