Leveraging diverse data sources for more impactful insights analysis

Determining the most effective medical or commercial strategy requires measuring what’s happening in the market via a strong insights management process. Powering your insights process with different data sources (such as social media and other online conversations, medical information, congresses, advisory boards, and field observations) is critical for a full 360-degree view of the market.

In this discussion, you’ll learn:

1. Strengths and weaknesses of different insight data sources from a business perspective
2. How technologies like AI-supported analysis and reporting help you integrate data sources to deeply understand disease communities
3. Real-world results pharma leaders are achieving by integrating data sources and applying AI-supported insights management processes

Moderator:

Paul Simms

CEO

Impatient Health

Speaker:

Lance Hill

CEO

Within3

Speaker:

Adam Fairfield

Senior Director of Medical Affairs Launch Excellence

Lilly

Speaker:

Arturo Benitez

Senior Global Medical Unit Head Neuroscience

Takeda

Speaker:

Sahar Javaherian

National Director

Jazz Pharma