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Generative AI: Use Cases, Their Impact, and What’s Next for Medical Affairs

March 1 @ 10:00 AM 11:00 AM EST

As the dust starts to settle around the hype with Generative AI, we believe that the opportunity is right before us to get truly “human-like” understanding at scale. Gen AI allows a unique ability to convert unstructured data into structured information, glean insights and then create a variety of medical content in a myriad of formats.

The webinar will showcase results from use of Generative AI in medical information, content generation and insights. It will also focus on stance taken by industry bodies Journals, Societies, ISMPP [International Society of Publications Professionals] and Regulators in releasing guidance to their members.

It will conclude by taking a crystal ball to look at how the future is unfolding with an ecosystem of models and technologies.

By the end of this webinar, attendees should have a better understanding of use-cases of Generative AI in Medical Affairs and will see results to help inform thinking and build a future roadmap.


Sameer Lal

SVP, Enterprise Medical Solutions



Shaji Kalathil

Vice President, Head of Digital & IT for Global Medical Affairs

Bristol Myers Squibb

Jennifer Ghith


Jennifer Ghith

Generative AI Content Team Lead


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