Become an expert & hone your skills for Pharma, Biotech, Medical & Diagnostic Device launches.

London Program: May 12-13, 2025

WHAT IS A MEDICAL AFFAIRS MASTERCLASS TRAINING PROGRAM?

Immersive, situational-based training programs focused on key competencies of Medical Affairs that MAPS deems critical for success.

Whether it’s your first or fifth launch—big company or small—this program is essential. Successful launches in this new era depend on upgrading best practices, together.

Each MasterClass is designed to have a maximum ratio of 8 participants per instructor. We are limiting participation to 80 attendees, and are expecting delegates from approximately 20-25 different companies.

Each program is carefully designed to maximize best practice sharing and cross-industry networking.

FACULTY

Additional Faculty Coming Soon

Interested in Sponsoring this MasterClass?

PROGRAM OBJECTIVES

After participating in the Launch Excellence MasterClass program, participants should be better able to:

  • Understand the expanding Medical Affairs leadership role in Launch Excellence and how Medical Affairs expertise should be leveraged throughout the process to maximize value
  • Identify core components of a successful launch from a company and learn from external stakeholders’ preferences
  • Demonstrate cross-functional collaboration and alignment on shared goals and expectations when working across internal and external stakeholder networks
  • Supporting the optimization of tools, systems and processes to elevate organizational launch capabilities and readiness with clear roles and responsibilities for strategic and implementation objectives
  • Address current real-world launch challenges driven by an accelerated shift to digital and remote working through case studies and live discussion

PROGRAM OVERVIEW

AGENDA

Day 1 will begin at 9:00 and adjourns at 5:00 PM, Day 2 will begin at 8:30 and Adjourn at 10:30 AM

Monday, May 12

8:00 – 9:00 AM: Registration & Networking Hour
9:00 – 9:15 AM: Welcome to the MasterClass
Launch Strategy & Execution

9:15 – 11:00 AM

  • The Critical Role of Medical Affairs in Launch Success
  • Digital Innovation Driving Medical Affairs Launch Excellence
  • Expert Panel Q&A

11:00 – 11:30 AM: Break

Organizational Readiness

11:30 AM – 1:30 PM

  • Introducing the Launch Case Study
  • WORKSHOP #1: Defining & Measuring Launch Success

1:30 – 2:30 PM: Lunch

Data Dissemination & Engagement

2:30 – 4:45 PM

  • Evolving Organizational Models
  • Industry Trends Shaping Our Organizations
  • Expert Panel Q&A
  • WORKSHOP #2: Focus on Organizational Readiness

4:45 – 5:00 PM: Day 1 Summary & Close

5:00 PM: Adjourn

6:00 – 8:00 PM: Networking Reception

Tuesday, May 13

8:30 – 8:45 AM: Welcome & Recap

Data Dissemination & Engagement

8:45 – 9:45 AM

  • Leveraging Strategic Storytelling to Optimize Data Dissemination
  • The Evolving Role of Field Medical in Launch Excellence
  • WORKSHOP #3: Evolving Data Communication

Evidence Generation Planning

9:45 – 10:15 AM

  • The Role of Global, Regional and Local Medical Affairs in Evidence Generation and T-24 Planning
  • WORKSHOP #4: Principles of Evidence Generation Planning

10:15 – 10:30 AM: Meeting Summary & Close

10:30 AM: Adjourn

 

LOCATION & HOUSING

Hilton London Metropole
225 Edgeware Rd.
London, W2 1JU United Kingdom

Accommodations at the negotiated group rate are limited.

Rooms are available starting at £288 GBP
You may reserve your accommodations at the reservations link below.

REGISTRATION PRICING & SCHEDULE

INDUSTRY MEMBER£825
INDUSTRY NON-MEMBER£1,000
SOLUTION PROVIDER MEMBER £1,025
SOLUTION PROVIDER NON-MEMBER£1,300

Industry is defined as those currently employed by a life sciences company (pharma, biotech, medical & diagnostic devices), MA professionals with prior employment at a life sciences company but currently in between jobs, or independent MA consultants (not part of a consulting firm/agency) with previous employment in a life sciences or medical device company.

A RECOGNIZED STANDARD OF EXCELLENCE

MAPS is a globally recognized leader in education, training and best practice sharing – setting the standards for Medical Affairs excellence for over 15,000 members from 280+ companies, including 39 official industry partner companies (and counting).

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