Speaker: Scott Thompson
Meeting Host: Sherry Sieget
Meeting Host: Patrick Lewis
Insight Generation represents a significant portion of the value that Medical Affairs brings to the organization. However, most insight generation strategies fail to result in clearly identifiable changes to strategy that impacts patient outcomes or company success.
In this workshop you will learn best practices across the insight generation process starting with creating strategic learning objectives, making it easy for home office and Field Medical teams to generate meaningful data, analyzing the data for patterns, developing those patterns into actionable outcomes, and measuring the impact of your insight generation program.
Learn through best practices across a variety of Medical Affairs teams and hands-on practice across each stage. You will walk away from this workshop with an assessment of your current program and a roadmap for implementing a highly effective program with your team.
- Participants will understand the four keys to an actionable insights program and be able to evaluate their current program against these keys.
- Participants will have key actions they immediately to improve the data collected by Field Medical without investing in any new tools or technology.
- Participants will demonstrate the ability to develop insights out of patterns in data.
HOW TO ATTEND
MAPS members and Non-members: Use the Zoom registration link button at the top of this page (“Click here…”) to register for the webinar before the day of the event. Add to your calendar from this page, from our Tuesday “Upcoming Events” newsletter (for MAPS Members), or from the MAPS LinkedIn Events Page. Then, join the webinar via your Zoom registration link.
On-Demand Viewing: This webinar will be posted for on-demand viewing for both MAPS members and non-members to the Content HUB within three business days of the event.