Overview:
Companies are investing more in the analytics and insights capabilities for medical – whether it’s dedicating more resources, building out a center of excellence, or even having Commercial Ops and Analytics people transition to take on that role in Medical. Sophisticated customer tracking systems have accelerated engagement planning, while unique and advanced applications of Real World Data analysis have helped medical organizations better understand clinical unmet needs and identify new opportunities for evidence generation activities. Analytics are increasingly starting to inform business decisions across medical functions and activities. The application of AI to Field Medical insights in combination with other Medical data sources is starting to provide organizations with efficient and effective output that is transforming Medical strategy, innovation and supporting the goal of improving patient outcomes. But across the industry, we’re just scratching the surface of what can be done in Medical advanced analytics.
Discussion Topics:
- Discussion topic #1
- How are your organizations growing their capabilities?
- What support models have you found impactful?
- Discussion topic #2
- Where do you see the most potential? Where is the biggest unmet need?
- What are the biggest accelerators to implementing analytics at your organization?
- Discussion topic #3
- To what extent does your organization use RWD beyond traditional data generation in Medical Affairs? Where is the future of RWD in Medical Affairs?
- Discussion topic #4
- How are Medical insights leveraged in your company?
Which decisions do they help to drive? What are the challenges?
- How are Medical insights leveraged in your company?
Moderator: Sarah Jarvis
Speaker: Chris Denove
Speaker: Jason Howard
Speaker: Seth Tyree
HOW TO ATTEND
MAPS members: All MAPS members are automatically registered for upcoming webinars. Add to your calendar from this page, from our Tuesday “Upcoming Events” newsletter, or from the MAPS LinkedIn Events Page. Then join the webinar via your calendar link or the button that heads this post at the time of the event (you will be prompted to enter your MAPS-registered email). In the effort to respect inboxes, MAPS members will no longer receive automated email reminders for our events.
Non-members: We invite you to become a member today or purchase access to the on-demand recording.
On-Demand Viewing: This webinar will be posted for on-demand viewing by MAPS members (free) and non-members ($45) to the Content HUB within three business days of the event.
RELEVANT MATERIAL
We encourage anyone interested in attending this webinar to first view the on-demand webinar: Building a Framework to Manage MSL Insights.
MAPS members can view that webinar here.
