BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Medical Affairs Professional Society - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://medicalaffairs.org
X-WR-CALDESC:Events for Medical Affairs Professional Society
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20240310T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20241103T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251121T100000
DTEND;TZID=America/New_York:20251121T110000
DTSTAMP:20260427T180446
CREATED:20251003T182108Z
LAST-MODIFIED:20251003T182111Z
UID:57401-1763719200-1763722800@medicalaffairs.org
SUMMARY:Unlocking Externally Sponsored Research Value
DESCRIPTION:As Biopharma and regulators’ appetite for understanding the value of medicines in the real world increases—alongside the desire to be closer to patients and providers—a new lens is being placed on Externally Sponsored Research (ESR) as a key pillar in Evidence Generation (EvGen). The ability to execute EvGen strategies through Company Sponsored Studies (CSS) alone is being stretched\, resulting in many companies looking to more strategic use of ESR\, including with registrational intent and for signal seeking (e.g.\, biomarker exploration). \n\n\n\nLearning Objectives \n\n\n\n\nArticulate the key trends affecting ESR today.\n\n\n\nUnderstand how industry leaders are using ESR to support evidence generation.\n\n\n\nIdentify best-practice techniques for delivery of ESR trials.\n\n\n\n\n\nRegister\n\n\n\n\n\n\n\n\nSpeakers:\n\n\n\n\n\n\nModerator: \n\n\n\nKelli Rock-Walker \n\n\n\nManaging Director\, Medical Affairs  \n\n\n\nSyneos Health \n\n\n\n\n\n\n\nSpeaker: \n\n\n\nKelly Haines \n\n\n\nSenior Director\, Head\, Medical Study Operations  \n\n\n\nRegeneron
URL:https://medicalaffairs.org/events/unlocking-externally-sponsored-research-value/
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/png:https://medicalaffairs.org/wp-content/uploads/2025/10/PC-Webinar-Banner-Syneos-112125.png
END:VEVENT
END:VCALENDAR