Digital Archives - Page 6 of 7 - Medical Affairs Professional Society

There is a magic when Medical and AI ethics are best friends

April 21, 2021/in MAPS Members Only, Competency, ACCESS, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Digital, Digital Trends & Opportunities, Content Hub, SEARCH BY TOPIC, Scientific & Technical Knowledge/by Medical Affairs

Objectives:

• Opening the dialog on a controversial topic
• Providing some practical examples on the topic
• Unleashing opportunities for better understanding and collaboration between experts in AI and medical

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Typical Challenges with Moving Digitalization Initiatives Forward for Medical Affairs — Episode 3

March 15, 2021/in Competency, ACCESS, Open Access, Customer Engagement & Scientific Comms, Digital, Digital Trends & Opportunities, Podcasts, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

This podcast offers insights surrounding common challenges Medical Affairs organizations face in offering best-in-class digital capabilities.

Typical Challenges with Moving Digitalization Initiatives Forward for Medical Affairs

February 16, 2021/in Competency, ACCESS, Open Access, Customer Engagement & Scientific Comms, Digital, Digital Trends & Opportunities, Podcasts, Foundational (Intro Level), Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Scientific & Technical Knowledge/by Medical Affairs

This MAPS podcast discusses common challenges Medical Affairs organizations face in offering best-in-class digital capabilities to its customers.

Audience Amplification

February 10, 2021/in MAPS Members Only, Competency, Integrated Scientific Comms Plan & Pubs, ACCESS, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Digital, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

Objectives:

• Gain understanding of the expanded landscape for scientific communications in the digital environment

• Increase your understanding of how to use digital tools to enhance the impact of scientific communications

• Enhance your awareness and usage of digital metrics to demonstrate scientific communication value

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Digitally Transforming Your Medical Affairs Organization—Why and How to Do It!

November 19, 2020/in Competency, ACCESS, MAPS Members Only, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Digital, Digital Trends & Opportunities, Foundational (Intro Level), Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

This Medical Affairs webinar assembles leading biopharma industry experts to discuss preparing your organization for digital transformation.

MAPS Global Town Hall Series Q&A: Digital Innovation in Medical Affairs and the Evolution of Field Medical During the Pandemic and Beyond

November 2, 2020/in Competency, ACCESS, Elevate Magazine, Open Access, Customer Engagement & Scientific Comms, Digital, Digital Trends & Opportunities, Field Medical, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

Q&A with Medical Affairs thought leaders describing changes in Digital and Field Medical during the pandemic and beyond

MAPS Global Town Hall: Digital Innovation in Medical Affairs and the Evolution of Field Medical During the Pandemic and Beyond

October 15, 2020/in Competency, ACCESS, Open Access, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Digital, Digital Trends & Opportunities, Field Medical, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

This special 75-minute MAPS Global Town Hall focuses on the challenges that are arising from the global Covid-19 pandemic and the emerging opportunity for Medical Affairs to provide strategic leadership.

Disruption to Opportunity: The Next Digital Frontier for Medical Affairs and Healthcare with the New Normal

September 28, 2020/in Competency, ACCESS, Open Access, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Digital, Digital Trends & Opportunities, Foundational (Intro Level), Content Hub, Content HUB Featured, SEARCH BY TOPIC, SEARCH BY TYPE/by Medical Affairs

Objectives:

The COVID-19 pandemic is having a profound impact on Medical Affairs with an increasing need of support for patients, physicians and other groups within their own companies. This Webinar features Medical Affairs and leading technology thought leaders exploring emerging trends and viewpoints on the next frontier for digital in Medical Affairs and the broader healthcare environment with the “New Normal”. New ways of engagement designed specifically for the virtual world can spark innovation within Medical Affairs. Strengthening our knowledge of these trends and opportunities will help the Medical Affairs teams to position better for the “New Normal” in helping healthcare professionals to improve patient outcomes.

•Discuss emerging trends and viewpoints on the next frontier for digital in Medical Affairs and the broader healthcare environment with the “New Normal”

• Explore “outside-in” views on how leading technology companies are addressing the COVID-19 scenario with new approaches across pharma and other industries

• Identify how the disruption can be turned into opportunities and differentiating strategies

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Medical Affairs 2.0: Innovating Medical Affairs for Digital Therapeutics

September 18, 2020/in ACCESS, MAPS Members Only, On-Demand Webinars & Town Halls, Digital, Content Hub, SEARCH BY TOPIC, SEARCH BY TYPE, Scientific & Technical Knowledge/by Medical Affairs

Objectives:

· Present an overview of the current and near term Digital Therapeutics landscape with a focus on current stages of development.

· Review the impact of COVID-19 as an accelerator for the development and use of Digital Therapeutics.

· Detail real world applications of Digital Therapeutics to illustrate the potential it holds in driving transformation of clinical practices to improve patient outcomes.

· Examine how Medical Affairs can help act as a strategic partner and shape the trajectory of the Digital Therapeutics pipeline and life-cycle.

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Embracing a Customer-Centric Mindset in Medical Affairs through Digital Transformation

August 20, 2020/in Competency, Open Access, Digital, On-Demand Webinars & Town Halls, Customer Engagement & Scientific Comms, Digital Trends & Opportunities/by Medical Affairs

Objectives:

This open-access webinar available to MAPS members and non-members features Todd Neuville, Worldwide Leader – Life Sciences, Amazon Web Services presenting a case study of Amazon’s approach of “working backwards,” in discussion with our expert panel.

• Understand why medical affairs is strategically positioned to drive positive customer experience
• Explain the core criteria for delivering good customer experience and interactions in medical affairs
• Describe the critical imperatives for success
• Identify the key challenges when embedding a customer-centric mindset

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