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602 Park Point Drive, Suite 225, Golden, CO 80401 – +1 303.495.2073
© 2024 Medical Affairs Professional Society (MAPS). All Rights Reserved Worldwide.
Uncovering and documenting insights is a key value driver of Medical Affairs teams. However, in some cases it seems these insights are reviewed, reported, and discussed, but no clear accountability is created regarding who will translate these into action. Furthermore, closing the feedback loop to those who submitted the insight is also an opportunity area to continue reinforcing this positive and strategic behavior, especially amongst Field Medical teams. Our diverse panel will discuss challenges experienced and share practical solutions that have enabled them and their cross-functional partners to successfully drive insights to action.
In this webinar, our panelists will share their experience, challenges, and practical solutions regarding driving insights into action.
Participants in this webinar will diversify their perspectives regarding:
In this webinar, three panelists explain how medical information teams are transforming customer experience through digital transformation and provide details around use of web portals, chatbots, literature search, content authoring and query management
Educational objectives: This webinar will provide the following learning objectives to the audience:
In July, MAPS partnered with APPA Australia , IFAPP Academy and the Medical Science Liaison Society to produce a joint position paper on the role of Medical Science Liaisons in the pharmaceutical industry. September 1st, we hosted a discussion with some of the paper authors to discuss consensus on best practices.
In part two of that first discussion, you'll hear from more of the authors on:
As Medical Affairs' audiences and outlets expand, no single channel will suffice for all communications. Instead, the activities of functions including Medical Information, Medical Communications, and Field Medical will require multichannel or omni-channel engagement. This webinar starts with an overview of multichannel vs. omnichannel engagement before offering actionable advice for Medical Affairs teams seeking to reach external stakeholders in the new normal of hybrid, asynchronous, individualized engagement.
Attendees will understand:
The goal of this webinar is to share experiences and tips on how to keep teams connected in the virtual world.
Three panelists who work with teams across multiple time zones will share how they:
The session follows the spirit of the first two Global Town Halls in guiding MAPS members toward the new world of Medical Affairs beyond the pandemic. The focus of this three-part series of Global Town Halls led by Tamas Koncz, MD, MSc, PhD, Chief Medical Officer for Inflammation and Immunology at Pfizer, is the opportunity for Strategic Leadership for the Medical Affairs function in the rapidly evolving health care landscape. Having discussed Evidence Generation and Dissemination at the first event, then Digital Innovation and the evolution of the Field Medical role at the second, the last session will focus on Medical Affairs Capabilities that are required to strategically position our profession for strategic leadership as well as on Strategic Insight Generation in a virtual and “hybrid” world. The Global Town Hall will feature subject matter experts as speakers joined by senior industry leaders for the discussion panel.
This session will provide a learning opportunity for our audience by:
In this webinar, we will discuss how to:
With the evolution of technology and increasing digital literacy – further accelerated by the Covid-19 pandemic – the way HCPs consume content has evolved. During this webinar, a panel of three thought leaders in Medical Communications and Content Strategy will discuss how insights into HCP communication preferences can support the development of your digital engagement strategy and tactics.
• Understand why it is crucial to think beyond the content itself and consider HCP preferences for content consumption
• Learn how to gather HCP insights and preferences that can inform the delivery strategy for your content
• Review examples of HCP content consumption insights that shaped content delivery
602 Park Point Drive, Suite 225, Golden, CO 80401 – +1 303.495.2073
© 2024 Medical Affairs Professional Society (MAPS). All Rights Reserved Worldwide.